{"id":28,"date":"2025-02-10T10:57:41","date_gmt":"2025-02-10T09:57:41","guid":{"rendered":"https:\/\/internet.wia.cz\/blog\/sdilejte-nez-to-smazou-valka-dezinformaci-na-internetu\/"},"modified":"2026-10-20T12:29:51","modified_gmt":"2026-10-20T10:29:51","slug":"sdilejte-nez-to-smazou-valka-dezinformaci-na-internetu","status":"publish","type":"post","link":"https:\/\/internet.wia.cz\/blog\/sdilejte-nez-to-smazou-valka-dezinformaci-na-internetu\/","title":{"rendered":"\u201eSd\u00edlejte, ne\u017e to sma\u017eou!\u201c V\u00e1lka dezinformac\u00ed na internetu"},"content":{"rendered":"

Moje obl\u00edben\u00e1 parodick\u00e1 teorie tvrd\u00ed, \u201c\u017ee alespo\u0148 70\u00a0% informac\u00ed zve\u0159ejn\u011bn\u00fdch na internetu nejsou pravdiv\u00e9\u201d. Jakkoli toto \u010d\u00edslo je p\u0159ehnan\u00e9, m\u00e1 pouk\u00e1zat na to, abychom nev\u011b\u0159ili v\u0161emu, co na \u201cinternetu\u201d p\u00ed\u0161ou a byli kriti\u010dt\u00ed. M\u00e1me v\u016fbec \u0161anci rozli\u0161it pravdu od l\u017ei na internetu? A pro\u010d je to pr\u00e1v\u011b v t\u00e9to dob\u011b d\u016fle\u017eit\u00e9?<\/i><\/p>\n

Z\u00e1v\u011bry jedn\u00e9 ze studi\u00ed v\u011bdc\u016f z MIT<\/a> ukazuj\u00ed, \u017ee vymy\u0161len\u00e9 zpr\u00e1vy (ozna\u010dovan\u00e9 jako \u201efake news\u201c) se mohou na soci\u00e1ln\u00edch s\u00edt\u00edch \u0161\u00ed\u0159it rychleji ne\u017e zpr\u00e1vy pravdiv\u00e9. V\u00fdzkumn\u00edci nap\u0159\u00edklad zjistili, \u017ee na Twitteru m\u011bly nepravdiv\u00e9 zpr\u00e1vy o 70 % vy\u0161\u0161\u00ed pravd\u011bpodobnost dal\u0161\u00edho sd\u00edlen\u00ed ne\u017e zpr\u00e1vy pravdiv\u00e9.<\/p>\n

Co znamen\u00e1 dezinformace asi tu\u0161\u00edte. Jde o l\u017eivou a klamnou informaci. Dezinformace se nezakl\u00e1daj\u00ed na pravd\u011b a maj\u00ed za \u00fakol podn\u011bcovat k \u0161\u00ed\u0159en\u00ed vykonstruovan\u00fdch f\u00e1m. Jak na internetu odli\u0161it informaci od dezinformace? Vhodn\u00fdch vod\u00edtek m\u016f\u017ee b\u00fdt n\u011bkolik.<\/p>\n

 <\/p>\n

Zp\u016fsob \u0161\u00ed\u0159en\u00ed<\/b><\/h2>\n

Zp\u016fsob \u0161\u00ed\u0159en\u00ed dezinformac\u00ed je velmi prost\u00fd a m\u00e1 jedin\u00fd c\u00edl. Dostat se k velk\u00e9mu po\u010dtu adres\u00e1t\u016f a tomuto c\u00edli je pod\u0159\u00edzeno v\u0161e.<\/p>\n

    \n
  1. \u0159et\u011bzov\u00e9 e-maily<\/b> \u2013 tento tradi\u010dn\u00ed n\u00e1stroj, kter\u00fdm se nej\u010dast\u011bji \u0161\u00ed\u0159\u00ed hoaxy<\/a> \u2013 nebezpe\u010dn\u00e9, popla\u0161n\u00e9 a zbyte\u010dn\u00e9 zpr\u00e1vy. Obdr\u017e\u00edte e-mail od zn\u00e1m\u00e9ho \u010di nezn\u00e1m\u00e9ho adres\u00e1ta, kter\u00fd doporu\u010duje zpr\u00e1vu \u0161\u00ed\u0159it d\u00e1l. Z\u00e1va\u017enost a nal\u00e9havost sd\u011blen\u00ed je takov\u00e1, \u017ee zpr\u00e1vu roze\u0161lete v\u0161em sv\u00fdm zn\u00e1m\u00fdm. Ned\u011blejte to.<\/li>\n
  2. p\u0159\u00edsp\u011bvky na soci\u00e1ln\u00edch s\u00edt\u00edch<\/b> \u2013 podobn\u011b jako \u0159et\u011bzov\u00e9 e-maily, jen je forma \u0161\u00ed\u0159en\u00ed odli\u0161n\u00e1. Op\u011bt, ned\u011blejte to pros\u00edm. Internet by byl mnohem p\u0159\u00edjemn\u011bj\u0161\u00ed m\u00edsto, kdyby nebyl zaplaven t\u011bmito zbyte\u010dn\u00fdmi informacemi.<\/li>\n
  3. dezinforma\u010dn\u00ed weby samotn\u00e9<\/b> \u2013 na tyto je odkazov\u00e1no zpravidla v \u0159et\u011bzov\u00fdch e-mailech a postech na soci\u00e1ln\u00edch s\u00edt\u00edch. Dezinforma\u010dn\u00ed weby nemaj\u00ed prost\u0159edky na inzerci ve vyhled\u00e1va\u010d\u00edch a tak z\u00edsk\u00e1vaj\u00ed prostor samotn\u00fdm sd\u00edlen\u00edm u\u017eivateli.<\/li>\n<\/ol>\n
    \n

    \"\"<\/p>\n

    Po \u00fatoc\u00edch z 11. z\u00e1\u0159\u00ed 2001 se po internetu \u0161\u00ed\u0159il hoax, kter\u00fd spojoval \u00fadajn\u00e9 registra\u010dn\u00ed \u010d\u00edslo Q33NY jednoho z letadel se skrytou zpr\u00e1vou. Ta se objev\u00ed a\u017e po zaps\u00e1n\u00ed fiktivn\u00edho \u010d\u00edsla p\u00edsmem WIngdings.<\/p>\n<\/div>\n

    Dezinforma\u010dn\u00ed weby<\/b><\/h2>\n

    Dezinforma\u010dn\u00ed weby nebo webov\u00e9 str\u00e1nky z\u00e1m\u011brn\u011b \u0161\u00ed\u0159\u00ed nepravdu formou propagandy \u010di dezinforma\u010dn\u00edch kampan\u00ed. Jejich c\u00edlem je zm\u00e1st p\u0159\u00edpadn\u00e9ho \u010dten\u00e1\u0159e \u010di nab\u00eddnout informace \u201ct\u00e9 druh\u00e9 strany\u201d a p\u0159edkl\u00e1dat je jako pravdiv\u00e9.<\/p>\n

    Existuje pom\u011brn\u011b dob\u0159e zmapovan\u00fd seznam dezinforma\u010dn\u00edch web\u016f<\/a> v \u010cesku. Pokud naraz\u00edme na informace z t\u011bchto str\u00e1nek, m\u011bli bychom zbyst\u0159it a rozhodn\u011b omezit sd\u00edlen\u00ed takov\u00fdch informac\u00ed. Weby \u0161\u00ed\u0159\u00edc\u00ed dezinformace v souvislosti s politick\u00fdmi konflikty n\u011bkter\u00fdch zem\u00ed, mohou b\u00fdt zablokov\u00e1ny<\/a>.<\/p>\n

     <\/p>\n

    Sou\u010d\u00e1st\u00ed je nal\u00e9hav\u00e9 sd\u011blen\u00ed<\/b><\/h2>\n

    Sou\u010d\u00e1st\u00ed dezinformac\u00ed b\u00fdv\u00e1 i nal\u00e9h\u00e1n\u00ed na p\u0159\u00edjemce informace, aby tuto informaci \u0161\u00ed\u0159il d\u00e1l ve sv\u00e9 internetov\u00e9 bublin\u011b, a\u0165 u\u017e formou p\u0159eposl\u00e1n\u00ed e-mailu sv\u00fdm p\u0159\u00e1tel\u016fm nebo sd\u00edlen\u00edm p\u0159\u00edsp\u011bvku na soci\u00e1ln\u00edch s\u00edt\u00ed. Velmi \u010dasto se setk\u00e1te s nal\u00e9h\u00e1n\u00edm typu \u201csd\u00edlejte, ne\u017e to sma\u017eou\u201d nebo taky \u201ctradi\u010dn\u00ed m\u00e9dia o tom ml\u010d\u00ed\u201d \u010di prost\u00e9 sd\u011blen\u00ed, \u017ee je to \u201cskute\u010dn\u00e1 pravda\u201d.<\/p>\n

    \"\"<\/p>\n

    Uv\u011b\u0159iteln\u00fd p\u0159\u00edb\u011bh<\/b><\/h2>\n

    Dezinformace se \u010dasto \u0161\u00ed\u0159\u00ed i formou osobn\u00edho p\u0159\u00edb\u011bhu, kter\u00fd se stal, ale je velmi t\u011b\u017ek\u00e9 jej ov\u011b\u0159it. M\u016f\u017ee za\u010d\u00ednat slovy: \u201cJedna moje zn\u00e1m\u00e1 m\u00e1 zn\u00e1mou, kter\u00e1 sly\u0161ela od sv\u00e9 zn\u00e1m\u00e9\u2026\u201d Dok\u00e1\u017eete si jist\u011b p\u0159edstavit, kam to vede.<\/p>\n

     <\/p>\n

    Pro\u010d dezinformace vznikaj\u00ed<\/b><\/h2>\n

    Nej\u010dast\u011bji vznikaj\u00ed z d\u016fvodu prosazen\u00ed n\u011bjak\u00e9ho ekonomick\u00e9ho z\u00e1jmu \u010di politick\u00e9ho n\u00e1zoru a p\u0159\u00edjemce t\u00e9 zpr\u00e1vy m\u00e1 pomoci tento z\u00e1jem\/n\u00e1zor prosadit pomoc\u00ed \u0161\u00ed\u0159en\u00ed informace d\u00e1le.<\/p>\n

     <\/p>\n

    Jak se zachovat<\/b><\/h2>\n

    Nedok\u00e1\u017eeme bohu\u017eel poradit univerz\u00e1ln\u00ed n\u00e1vod k rozli\u0161en\u00ed pravdiv\u00e9 a nepravdiv\u00e9 informace. Takov\u00fd neexistuje. Co ale doporu\u010dujeme, je p\u0159em\u00fd\u0161let a ov\u011b\u0159ovat p\u0159ijat\u00e9 informace, a to nejl\u00e9pe je\u0161t\u011b d\u0159\u00edve, ne\u017e stiskneme tla\u010d\u00edtko \u201cSd\u00edlet\u201d nebo \u201cP\u0159eposlat\u201d.<\/p>\n

    Nezapom\u00ednejme pros\u00edm, \u017ee p\u0159i \u0161\u00ed\u0159en\u00ed dezinformac\u00ed se m\u016f\u017eeme setkat i s dal\u0161\u00edmi internetov\u00fdmi hrozbami. Podez\u0159el\u00e9 e-maily nebo p\u0159\u00edsp\u011bvky mohou obsahovat odkazy na podvodn\u00e9 str\u00e1nky \u010di \u0161kodliv\u00fd software. Proto se vyplat\u00ed nejen ov\u011b\u0159ovat informace, ale tak\u00e9 d\u00e1vat pozor na to, kam klik\u00e1me.<\/p>\n

    Pro ochranu p\u0159ed malwarem, phishingem a dal\u0161\u00edmi internetov\u00fdmi hrozbami nab\u00edz\u00edme na\u0161im z\u00e1kazn\u00edk\u016fm slu\u017ebu WIA Bezpe\u010dn\u00fd internet<\/a>, kter\u00e1 pom\u00e1h\u00e1 blokovat p\u0159\u00edstup k nebezpe\u010dn\u00fdm str\u00e1nk\u00e1m. Slu\u017eba je sou\u010d\u00e1st\u00ed tarifu WIA Internet Premium.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Moje obl\u00edben\u00e1 parodick\u00e1 teorie tvrd\u00ed, \u201c\u017ee alespo\u0148 70\u00a0% informac\u00ed zve\u0159ejn\u011bn\u00fdch na internetu nejsou pravdiv\u00e9\u201d. Jakkoli toto \u010d\u00edslo je p\u0159ehnan\u00e9, m\u00e1 pouk\u00e1zat na to, abychom nev\u011b\u0159ili v\u0161emu, co na \u201cinternetu\u201d p\u00ed\u0161ou a byli kriti\u010dt\u00ed. M\u00e1me v\u016fbec \u0161anci rozli\u0161it pravdu od l\u017ei na internetu? A pro\u010d je to pr\u00e1v\u011b v t\u00e9to dob\u011b d\u016fle\u017eit\u00e9? Z\u00e1v\u011bry jedn\u00e9 ze studi\u00ed […]<\/p>\n","protected":false},"author":2,"featured_media":32,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-28","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bezpecnost-na-internetu"],"_links":{"self":[{"href":"https:\/\/internet.wia.cz\/blog\/wp-json\/wp\/v2\/posts\/28","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/internet.wia.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/internet.wia.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/internet.wia.cz\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/internet.wia.cz\/blog\/wp-json\/wp\/v2\/comments?post=28"}],"version-history":[{"count":3,"href":"https:\/\/internet.wia.cz\/blog\/wp-json\/wp\/v2\/posts\/28\/revisions"}],"predecessor-version":[{"id":73,"href":"https:\/\/internet.wia.cz\/blog\/wp-json\/wp\/v2\/posts\/28\/revisions\/73"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/internet.wia.cz\/blog\/wp-json\/wp\/v2\/media\/32"}],"wp:attachment":[{"href":"https:\/\/internet.wia.cz\/blog\/wp-json\/wp\/v2\/media?parent=28"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/internet.wia.cz\/blog\/wp-json\/wp\/v2\/categories?post=28"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/internet.wia.cz\/blog\/wp-json\/wp\/v2\/tags?post=28"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}